You cannot expand your business (or career) until you first expand your thinking

Recently, I wrote about the upcoming Ultimate Business Summit. Now, with the event completed this past Friday in Las Vegas, I wanted to share some of the insights from the program:

1. Core values are the key to personal, professional, and organizational success. When you get your team aligned on the core values you have, the decisions that they must make in their respective jobs become easier. If you haven’t defined those core values for your business or your team yet, this is the place to start if you want to create distinction.
2. Most of us lack clarity. As you may know, Clarity is the First Cornerstone of Distinction. You cannot separate yourself from the competition until you are clear about your competitive advantages.
3. Thorough understanding of the customer’s problem is more critical than presenting your solution.If the customer isn’t convinced that you know — and feel — the challenges they are facing, they won’t believe that the solutions you offer can achieve all that you promise.
4. If you don’t know your numbers, you don’t know your business. (This is one I really need to work on, too!) Too often we get busy in our business and fail to thoroughly study the data and the figures. We must know everything from our balance sheets to our…